Creative Room™ and ISKO™ at the Biblioteca della Moda in Milan presented “The denim sapiens – from rigid to future species”: a discovery path in search of the perfect jeans: comfortable, beautiful, “smart”.
ISKO™ presented “The denim sapiens – from rigid to future species”, a project which provides an overview on past, present and future research for the perfect denim fabric, able to adapt to the needs of a constantly developing society. The attractive setting for this initiative was the Biblioteca della Moda in Milan, a prestigious archive collecting books, magazines and catalogues about fashion which will host this interesting cultural occasion dedicated to the denim world.
After a an exhibition called “A comfort's discourse fragments, since 1980”, which featured some “fragments” from past research, the section called “What's next?” the Denim Sapiens comes alive through an exclusive capsule collection produced by Creative Room™.
Three main concepts and trademarks by ISKO™ underlie the interpretations of the future by Creative Room™: the innovation ISKO PJ SOFT™, ISKO XMEN'S™ and ISKO REFORM™.